Improving Long-term Healthcare with Crowdfunded Community Partnership


Kristen and Susan

Collaboration and community are at the heart of bringing research to life in ways that make a real difference to people’s lives, specially when it comes to advances in healthcare. So this time we give a shout out to an interesting crowdfunding project that was launched yesterday to try and do just that:

By Chaitenya Razdan, Co-Founder and CEO, Care + Wear

Everyone has had a close friend or family member undergo some type of medical treatment and witnessed just how taxing it is; lives are completely altered for both the patient and their caretakers. Having experienced it first hand, Susan, Caroline and I combined our backgrounds to create a functional and fashionable treatment accessory that provides protection while increasing comfort during treatment.  We began with a simple concept for patients with PICC lines – the Band.

Through the development of the Band, Care + Wear was born.

PICC lines (Peripherally Inserted Central Catheters) are used to administer long-term intravenous medications like chemotherapy, IV antibiotics, and TPN nutrition. Today, over 6 million are inserted annually and this number is growing quickly.

We knew that if we were going to reach as many patients as possible we would need to inspire a community effort.   First, we put together an experienced advisory board consisting of doctors, nurses, strategic growth and marketing professionals and successful entrepreneurs who have each dedicated countless hours to helping build Care + Wear. Then, we reached out to the industry’s leading foundations and now proudly call the American Cancer Society, F Cancer and the Tyler Robinson Foundation partners.

We have made significant progress since the Band was developed this Spring thanks to our advisors, partner foundations and most importantly the patients.  We’ve heard countless stories of how the Band would have, and could improve a patient’s journey through long-term medical care.  We are more inspired to bring our dream to life every day.

But in order to bring the Band to life, we needed a platform to reach more patients around the country, their friends and family, caretakers, nurses, doctors and colleagues and to spread the word. We not only want people to know that there is a product out there but also want to raise awareness for the community as a whole.

Crowdfunding gives Care + Wear an avenue to spread awareness to those living with PICC lines and their own communities. We have been overwhelmed with the excitement around the Band and are looking forward to making a difference.

Today we are proud to announce the official launch of Care + Wear. With cutting-edge designs and features, we hope to be able to help comfort, protect and inspire patients with fashionable medical accessories that also help support our foundation partners.

All the funds pledged will help us manufacture and distribute the first Bands to hospitals and patients, with a portion being donated to our foundation partners. Visit our Indiegogo campaign page to support us!

Receiving long-term medical treatments is an arduous process that often can be debilitating and leave you weak and without hope. It’s about time that we did something to help patients and their families. So join us, this is only the beginning.

If you’re interested in the subject, make sure to join our Crowdfunding Group on Mendeley and let us know what you think!